Chefs plating dishes at the pass in a professional commercial kitchen

Restaurant & Culinary Operations Consultancy

Stronger Kitchens.Better Profits.

Aura Hospitality Global works inside your kitchen to fix what quietly drains margin: uncontrolled food cost, wastage, weak portioning, cluttered workflow and missing SOPs. We rebuild menus around contribution margin, standardise recipes, train your brigade and leave behind systems that hold staff performance and profitability in place.

Food Cost ControlMenu EngineeringKitchen SOPsStaff Training

Services

Four engagements built around kitchen economics

Each engagement is scoped to your outlet, your menu and your team — delivered on the line, documented in writing, and measured against food cost, waste and workflow.

Restaurant Startup & Concept Launch

Concept definition, kitchen layout and workflow planning, equipment specification, supplier sourcing and pre-opening SOPs so a new outlet opens with costed recipes and a trained brigade from day one.

  • Kitchen layout & workflow
  • Equipment & supplier planning
  • Pre-opening SOP build

Operational Audit & Turnaround

A line-by-line review of food cost, wastage, portioning, purchasing, storage discipline and service throughput, followed by a corrective action plan the management team can execute week by week.

  • Food cost & wastage review
  • Purchasing & storage controls
  • Corrective action roadmap

Menu Engineering & Food Costing

Recipe standardisation, yield testing and item-level costing, then menu structure and pricing decisions built around contribution margin, kitchen capacity and what your station layout can realistically deliver.

  • Standardised costed recipes
  • Yield & portion testing
  • Margin-driven menu structure

Staff Training & Kitchen Systems

Hands-on brigade training, station-level checklists, hygiene and temperature logs, prep par levels and performance expectations that keep quality consistent when the founder is not on the floor.

  • Brigade & station training
  • SOP and checklist systems
  • Staff performance standards

Process

Diagnose. Strategize. Implement. Optimize.

A disciplined sequence — nothing is changed on the line before the numbers behind it are understood.

01

Diagnose

On-site kitchen and floor assessment: food cost breakdown, wastage points, workflow bottlenecks, storage discipline, staffing structure and current menu performance.

02

Strategize

A prioritised plan covering menu structure, costed recipes, purchasing controls, station layout and the SOPs required to hold the standard once it is set.

03

Implement

Working the line with your team: recipe rollouts, station training, checklist and log adoption, prep par levels and supplier alignment.

04

Optimize

Review cycles on food cost, wastage, ticket times and staff performance, tightening the system until profitability holds without constant supervision.

Chef Muhammad Haseeb Zahid, founder and executive consultant of Aura Hospitality Global

Founder

Chef Muhammad Haseeb Zahid

Over 15 years in professional culinary and hospitality operations — from hotel kitchens and high-volume banquet production to independent restaurant launches. That background shapes how Aura works: costed recipes, clear station structure, written SOPs and a brigade trained to hold the standard through a full service.

Royal Swiss Hotel, Lahore
JW Marriott, Riyadh
Hyatt Regency Oryx, Doha
Oryx Rotana, Doha

International hotel discipline applied to Pakistan's restaurant market — practical, floor-level work on food cost, waste, workflow, menu engineering and staff performance.

Credentials

Qualified, certified and competition-tested

WACS

World Association of Chefs' Societies recognised culinary standards and competition framework.

City & Guilds

Internationally recognised professional culinary and hospitality qualification.

Culinary Medals

Competition medals earned across professional culinary categories.

Black Box Achievements

Black Box competition achievements — cooking to standard under time, budget and mystery-ingredient constraints.

Locations We Serve

Founded in DHA Lahore. Serving hospitality businesses across Pakistan & the GCC.

On-site audits, concept launch support, and culinary operations consulting delivered across key regions — with structured follow-up on food costing, SOPs, and kitchen performance.

PakistanUAEQatarOmanKuwaitKSA

Contact

Book a Kitchen & Profit Audit

Tell us about your outlet — kitchen size, menu, team and where margin is leaking. We will come back with an audit scope and what it will cover.

Phone no:
+923244098051
location:
DHA Phase 4 Lahore, Pakistan